Client // Empire Communities
Revitalize School House
Identity
Sales Centre Displays
Print/Advertising Campaign
Website
The Schoolhouse
Empire Communities' Schoolhouse is an intimate condominium retrofit of Loretto College in Toronto's Annex neighbourhood. A sophisticated and unique development of only 19 suites over five floors, 52 Pick-up was brought on board to rebrand Schoolhouse. 52 Pick-up created an identity that played on the theme of the Schoolhouse with an apple and carried that brand message throughout the collateral from the brochure and floorplan package to the website, e-blasts, advertising and signage. Schoolhouse and 52 Pick-up won Best Low-Rise Ad Campaign and Best Low-Rise Project Sales Brochure at the 2010 OHBA Awards of Distinction.
www.schoolhouseannex.com
