Liberty Central
by the Lake

Liberty Central by the Lake is CanAlfa's newest addition to Liberty Village. As with many other Liberty Village properties, 52 Pick-up Inc. partnered with CanAlfa to create a unique identity for this project, while working to maintain consistency with the other developments in mood, tone and visuals. From naming and branding to creating the advertising campaign; out of home signage and sales centre displays to the marketing package and electronic advertising, 52 Pick-up was involved in every aspect of bringing this latest and greatest project to market. With stunning panoramic views of the lake and downtown Toronto, Liberty Central by the Lake is the place to be.