Conduct
Research
& Develop Strategy
Meet 52 Pick-up.
We drive greatness!
Led by two creative leaders who bring innovation, energy, and intelligence to every project we undertake, the 52 Pick-up team brings together a dream of talented marketers, designers, and technology specialists all dedicated to achieving the outcomes you want and need.
Services
Strategy
Brand
Communications
Social Media
Sales & Marketing
CRM
Advertising
Analytics
Design
Corporate Branding
Print Collateral
Digital
Publication
Packaging
Direct Mail
Environment
Digital
Website
Development
Social Media
E-mail Marketing
Content Marketing
SEO
User Experience
Our Approach
01
02
Create
Brand, Assets
& Tactics
03
Execute
Launch Campaigns
& Initiatives
04
Measure
Analyze Performance
& ROI
05
Refine
Optimize
& Amplify
The Team
From our studio in Toronto, 52 Pick-up hires a diverse group of talented professionals dedicated to creating powerful results. 52 Pick-up’s in-house resources include creative directors, designers, writers, programmers, social media managers, as well as our account team. These in-house resources are supported by our vast professional network of specialists, including videographers, renderers, printers, sign manufacturers, interior designers, musicians, and sales teams, among others!
PRINCIPAL | CREATIVE DIRECTOR
Susan McIntee
It is important to really listen to the client’s challenges and objectives and strategize solutions through copy and design. It’s not about what’s on trend, rather it’s about what is right for the client – taking the ego out of design and delivering solutions in a thought-provoking, beautiful way. No matter the focus - lead generation, sales conversion, brand awareness - well-articulated design is the route to success. It all comes together in integrated marketing campaigns that ensure that the various brand touch points are articulated succinctly and memorably. I love solving our clients’ challenges through great strategy, excellent service and award- winning creative. I love when great copy and design come together, when we can work as a team and ensure our clients’ success.
PRINCIPAL | CREATIVE DIRECTOR
Nick Monteleone
What excites me the most about our business is the opportunity to connect people emotionally with our brands. I love the idea of creating something from nothing; making the unreal real. We get the chance to use our ideas to develop smart creative and strategic communication - working with our clients to create brands that will be unique and memorable and will ultimately achieve success. The process is stimulating and fascinating. Each new project brings with it the opportunity to think and design – it is a dynamic that for me never gets old. As Creative Director of 52 Pick-up, my work is not a job. It’s what I love to do. I eat, sleep and drink design. I couldn’t imagine doing anything else.
Awards & Recognition
We don’t do it for the glory, we do it for our clients. But admittedly, it feels pretty good to receive recognition for our work. Our many industry accolades endorse our belief in our process and talent as well as in the rewarding partnerships we forge with our clients to create award-winning work. Winning awards celebrates our creative freedom and underscores the emotional power of our creative process.
Some of our distinguished achievements include HHHBA Awards, BILD Awards, Applied Arts Awards, National SAM Awards, OHBA Awards, Coupe International Design Awards, The Nationals (NAHBA), Redgees Awards, Fortress Choice Awards, Ontario Home Builders’ Association Awards, Canadian Home Builders' Association, Greater Toronto Home Builder Awards, DesignEdge Design Awards, CASE II Accolades Awards, NODA Publications and 52 Pick-up Inc. Media Showcase Award, Unisource Litho Awards (ULA's), Advertising & Design Club of Canada, KRW Magazine Awards.
