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52 Pick-up Inc. News
NOVEMBER 16 , 2016

52 Pick-up takes Silver at sThe Nationals

Our project, The Residences of The Hotel McGibbon has captured a silver award for Best Presentation Centre in the National Sales and Marketing Council’s (USA) annual awards event.

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Sneak Peek: The Kip District’s brochure

The Kip District is a new master-planned community launching at Kipling and Dundas. Developed by Vancouver-based Concert Real Estate and we’re so happy to be a part of their campaign. Although the community will consist of five towers, including a giant amenity space, central square and retail storefronts, we focused on the very first addition… Read more

34 lessons we learned from a dusty old book

Sometimes dusty old books have the best lessons, don’t they? Our principal came across this 1938 how-to book and we loved these old English proverbs. Fire is a good servant, but a bad master. A letter box saves many knocks. Let hope be our handmaid, and faith be our guide. A liar should have a… Read more

Google Analytics dictionary, a 101 guide

Just starting to measure your company analytics and don’t know where to start? Here are some terms you need to know. Bounce Rate: The lower the bounce rate, the better. This is the amount of people who navigate away from your site after viewing only one page. You want those people to stay longer! Impressions:… Read more

#MetricMaestros: Five top social media analytics tools

Managing social media accounts without tracking analytics is like having a garden without weeding and tending the plants. It’s important for any size of company to measure their digital stats in a biweekly or monthly analytics dashboard so they can indicate what’s working and what isn’t—it may help you make more sales in the long… Read more

3 hints on safe driving that apply to business

Sometimes you can learn a lot from past advice, even if it’s not exactly in line with your industry. Our team came across a 1938 article on safe driving in an outdated manual called “1000 Things Every Man and Woman Should Know.” But we saw so many parallels to our monthly theme #PumpedUpMorale that our… Read more

Case Study: Smart House

Smart House was recently nominated at OHBA Awards of Distinction for Best Use of Social Media, Best Website, Best High or Mid-Rise Ad Campaign (4+Storeys) and Best High or Mid-Rise Project Sales Brochure. The awards will be held on Monday, Sept. 22 at the Ottawa Convention Centre. Good luck to those nominated and stay tuned… Read more