Posted on September 29, 2014
Managing social media accounts without tracking analytics is like having a garden without weeding and tending the plants. It’s important for any size of company to measure their digital stats in a biweekly or monthly analytics dashboard so they can indicate what’s working and what isn’t—it may help you make more sales in the long… Read more
Posted on February 10, 2014
Here’s the good news: You don’t have to redesign your website every year to be successful. In fact, the opposite is quite true. After a major revamp, you should let your customers settle into the change and get used to your new branding. Just think of Facebook. When the company initially introduced the newsfeed customers… Read more
Posted on October 24, 2013
This week is all about our love story with custom content. Yes, turns out consumers really do appreciate all that extra hard work you put into original branding, whether it’s through social media, writing or videos. Sometimes companies are so focused on the “bottom line” that they forget to nurture the customer they already have… Read more